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Low-Cost Offers Tool Kit

Millions of eligible households in California have not signed up for affordable, low-cost home Internet offers

Ensuring broadband access for these individuals and families helps boost their access to vital resources in healthcare, education, employment and civic engagement. To help spread the word, California Emerging Technology Fund (CETF) developed special resource for organizations working with these households. Designed for nonprofit organizations, educational institutions and other local partners, the CETF Low-Cost Offers Tool Kit provides outreach and education assets that are both customizable and easy to use.

Tool kit resources include:

Social Media Awareness Posts

Designed for use on Facebook and Twitter, these posts engage specific audiences — such as college students, seniors or families receiving government assistance — while providing information on the benefits of home Internet. (Available in English and Spanish)


Ready-to-download 4-color handouts provide essential information to help consumers determine eligibility and apply for benefits. A QR code offers easy online access. (English, Spanish, Chinese, Korean, Vietnamese).

Newsletter Text

The toolkit also provides easy-to-read language about current low-cost offers that you can customize and include in your organization’s newsletter. (Available in English and Spanish)

Text Messages

Brief messages that are ready to cut-and-paste into your existing texting platform. (Available in English and Spanish)

Out of Home Ads

Outdoor posters and transit shelters that can be shared with community members (English, Spanish).

Print Ads

Print ads can be shared with community members (English, Spanish, Chinese).

Frequently Asked Questions

The toolkit also offers answers to a list of frequently asked questions concerning low-cost offers and the transition from the federally-funded Affordable Connectivity Program (ACP). We are here to help with the eligibility criteria and application process.

CETF looks forward to collaborating with organizations and agencies that will be engaged in this initiative, which will help improve the lives of the individuals and clients they serve.

To learn more about the CETF and gain access to information to increase awareness of affordable and low-cost Internet offers, please complete the form below.